Geek Rules: You’re not a real geek if you don’t like Star Wars. That said, the PBG’s are HUGE fans and some of us would be Darth Vader’s bitch any day. For the last couple years we’ve been seeing a sleuth of brands collaborating with George Lucas’ baby (case in point Star Wars Adidas Originals and Dixons in the UK). Volkswagen has jumped on the wagon with their a new Super Bowl ad from Deutsch featuring a pint-sized Darth Vader who uses the Force when he discovers the all-new 2012 Passat in the driveway. We really like this is the commercial for its goosebump inducing Imperial march as well as the pint sized Darth Vader that is guaranteed to make you smile.
Source: YouTube
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